April 2008 Strategic Technology Horizons
Ideas and Information for Your Business
Welcome!

What do a forgotten deadline, a vanishing web site, missing emails, and identity transfer have in common? Read on and find out.

Best Regards,
Allen

Protect Your Business' E-dentity
  Somebody is Waiting for Your Domain

Chances are somebody is waiting to take your business' identity. It is easy, cheap, and perfectly legal. Most domain registry services let customers back-order domain names. The customer pays a small fee. If and when the domain becomes available, the registrar automatically transfers the domain to the new owner.

When does a domain become available? When the current owner forgets to renew the domain's registration. While some services give existing owners a short grace period after the domain officially expires, many do not. And, once the transfer is complete, your domain name may be gone forever. No email; no web site. If you can get your domain back, you can restore your web site and email service. If not, you will find yourself scrambling for a new domain, reconfiguring your web site and email service, and reprinting your letterhead and business cards.

Preventing domain loss is easy. Stay on top of your domain renewals. We recommend that you take the following actions:

  • Consolidating all of your domains under a single registry service
  • Keep the username/password for your account in a safe place (you may only login once every few years)
  • If possible, renew the registration of your domains so that they co-terminate at roughly the same time
  • In your calendar or task list, set an appointment or task for the renewal date and include a reminder with at least two week's notice
  • When the reminder triggers, act

With a little bit of diligence, you can keep your identity and your sanity.

Remember When ...
  Other Renewals to Manage

In addition to your domain name registrations, failing to keep current with other subscriptions can harm your business. Here's a short list of renewals to remember.
  • Encryption and security (SSL) certificates
  • Application software support and maintenance contracts
  • Virus definitions and anti-virus software updates
  • Spy ware protection
  • Backup software maintenance and support
  • Offsite data backup and archive services
  • Hardware maintenance and support agreements
  • Telephone system service contracts

Again, with a little bit of diligence, you can keep your identity and your sanity.

Things We Like
  Juggling

Everyday, we juggle within and between each aspect of our life. Whether moving to the melody of the day or just trying to follow the beat, life is better when you can keep the balls in the air.

If you have about 4 ½ minutes, check out Chris Bliss and one of the best choreographed juggling performances ever.

Share the Knowledge
  Email_@

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Interested in past issues? Click here for the archives.

 

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